The Design And Implementation Of E-commerce Platform Based On WeChat

With the rapid development of mobile Internet technology,e-commerce has entered the era of mobile e-commerce.On the other hand,with the popularity of social networking,people's way of thinking and behavior patterns are affected imperceptibly.And the value of social networking in business marketing is getting bigger and bigger.The e-commerce platform based on We Chat is a new type of e-commerce marketing platform,which is integrated with social networking in the era of mobile e-commerce.Based on the actual development of the We Chat-based e-commerce platform,combined with the actual requirements analysis of the project,this paper studies the key problems in the system realization and then puts forward the system design and implementation scheme.The paper analyzes the functional requirements and business processes of various user roles in detail,including the browsing and shopping support of the mobile users and the management and service functions of the users,such as commodity managers,order managers,system administrators and decision makers.In addition,the overall performance requirements of the system is analyzed.On the basis of these,the paper gives the detailed design of the core functions and the database design.This paper introduces the method of Web development using Grails framework and the hierarchical architecture model.In the meanwhile,We Chat platform development is combined with Grails development to achieve the information exchange between We Chat platform and Web system.To protect the security of the system,the role-based access control is applied to design the user rights management.In addition,the online analytical processing technology of business intelligence is applied to the platform.Based on the large number of historical sales data,the multi-dimensional data model is built by database views.And the results of the analysis are showed intuitively and easily for supporting user decision-making.Finally,according to the design and implementation scheme,the actual application system is realized and the expected design goal is achieved.The system provides a new way of commodity management by the form of shelf to manage goods.And the We Chat public platform is integrated into the system,which achieves shopping without login and user communication management.Besides,the system applies the online analytical processing technology of the business intelligence to the operational analysis,which can improve the system decision support ability.