From Introduction To Originality--Analysis Of The Development Path Of Chinese Music Competitive Programs

The introduction of "since 2011 10 SARFT SARFT will strengthen the integrated satellite TV program" file management since all above the provincial satellite TV in prime time ban on entertainment,home entertainment for a time in the "negative"state,the entertainment show has become fashionable for a time so much against the election.Coupled with the rapid development and popularization of the new media on the Internet,the traditional media has had a huge impact,so the development of variety show gradually fell into trouble.Because the entire media age media living space shrinking,the media between the competition is increasingly fierce,in many restrictions and pressure,the major TV audience in order to grab resources have the introduction of foreign excellent variety shows,such as running the Zhejiang TV,brothers,The Voice of China;These programs that satisfy the fans of the audience's desire and curiosity to explore the stars;but also improve the ratings of the program,for the media revenue.Since then,the production of TV variety show also pay more attention to the quality and details,the real into a variety of big era".Although the foreign excellent variety show in the form of the introduction of the early sparked a spray in the domestic variety show in the market,but a taste of the copyright and mechanically and not the development of the domestic variety show enhancement,in the introduction of a variety show in a large part due to water and soil may be eliminated,"not only that,the introduction of the success of the program in the production of three to four also showed a certain degree of exhausted state,stay in the bottleneck period,facing various crises.In July 2016 "The Voice of China"against the copyright dispute and the market impact of a double blow,the program to conduct a comprehensive revision of the original,then "I am a singer" of the original innovation is revised,thus,the original revision became the only way which must be passed variety show development,is the so-called "learning technology to the barbarians",by the introduction of a variety show to the original to localization is the only way to survive.Therefore,this study will be based on the "new song" of the original revision to explore the introduction of a variety of programs on the road of innovation and development,trying to solve the existing introduction of the program is generally in a bottleneck and tired of market competition.