The Research Of E-book Readers In The New Media Era

The rapid development of information technology has brought us from traditional publishing into digital publishing.In the face of the strong impact of the network,the publishing industry is actively seeking change.In addition,the popularity of smart phones,4G or even 5G era of arrival,making the application of mobile phone market demand has been high,book reading APP has also become the choice of most people read the way.Based on the current situation of E-book readers blowout,this article explores the development process and the future strategies of reading apps,and points out the present deficiency of E-book readers in the course of the study.By taking iReader as main example to do deep analysis,the paper consists of six chapters.The introduction is mainly the related background of selected topic,research status at home and abroad and the research purpose and significance of introduction.The chapter 1 is prolegomenon,primarily introduces the thesis background,research status,reason and significance.The chapter 2 illustrates the concept of apps and E-book reading apps,reviews the development process and summarizes the status quo of Chinese e-book reading apps.The chapter 3 sums up several characteristics of e-book readers in the present,and makes a comparative study of e-book reading apps in the current mobile application market.The paper takes iReader as an example,and compares it with other similar apps and the traditional publications.The chapter 4 mainly analyses the publication strategy and marketing strategy of e-book reading apps to improve market occupation rate and audience loyalty.Nowadays,the e-book reading apps increases dramatically,but there are disadvantages in some aspects.If these problems can not be solved in time,it will retard the future progress of computer science.The chapter 5 reveals the existing problem of e-book readers,and discusses the sustainable solution.At last,the author makes a conclusion by summarizing previous research contents,and puts forward the author ' s own view in combination with the present situation.