The Feature And Format Of Network Variety Show

Domestic network video industry since 2005 and started the development so far,experience buying from UGC production and copyright to the PGC for programmes produced on stage,as the number and quality of video programmes produced,academics and given a new name--Network variety show,pure networks variety show and so on.Roger Federer said: "any changes of media forms,inevitably accompanied by morphological changes of technology and lead to morphological changes." Compared with the TV variety,with the migration of media platforms,I wonder if there is anything new feature and format that network variety shows may have? with this question,I spread out the feature and format of Network variety shows.The entire paper is divided into five chapters,the first chapter defined the network show concept,form study method and the innovation of this research.Chapter on the propagation characteristics of TV and Internet compare and video websites produced variety shows in 2016,the primary network for statistical analysis,that network variety features: interactive and mass decentralization.Third and fourth chapter form and interview analysis method for network shows in the interactive program and mass decentralization features expanded analysis of specific cases,the last chapter on the conclusion of the previous text,Interactive Arts for further network evaluation and audience trends,explore what impact on cultural production.The conclusions of this study are as follows: network differs from TV variety of the Arts features: interactive and mass decentralization.Interactive programming patterns in the use of social media(micro-blogging,wechat,live show)channels,interpersonal communication,personal and personal individual circle communication achieve real-time interaction with the Group of States,the spread of individual power upgrade,participatory variety,and even promoted the program shape innovation.In the form of mass decentralization,vertical and specialization are the highest requirements of the program,speakers are the soul of the entire program,give the program a personal characteristics,the community formed around the content format w i t h m o r e d e v e l o p m e n t a n d d e r i v a t i o n o f s p a c e.I n t e r a c t i o n a n d ma s s decentralization is characteristic and development trend in network entertainment,interactive and mass decentralization of programming patterns contribute to program content and dissemination of quality improvement,also dialectical prudent to look at things.I believe that interaction for program producer and the recipient brings the opportunity to communicate,but the balance of power is needed to consider the issue,behind the use and satisfaction of the audience may hold interests covet.mass decentralization program bring to the morphological characteristics of the community,provides an opportunity for individuals looking for group identity and sense of belonging,but also to guard against information cocoon form possible,network variety show content needs to be more real and interesting values expression and content purposes.