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Research On Pan-entertainment's Negative Phenomena In Online Live Webcast

Posted on:2018-04-23Degree:MasterType:Thesis
Country:ChinaCandidate:Y ChenFull Text:PDF
GTID:2348330512492233Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
China is now in the critical period of social transition.But the problem of public pan-entertainment is revealing gradually with the development of market economy.It's eroding media's positive value slowly,and makes people lose the rational judgement towards real society,bringing bad influence.As the influence of reform and openingup policy is enlarging,social culture has started to be effected by the diversification world.With the development of network technology,the online platform came into being.Under the influence of pan-entertainment,bad words in online live,vulgar culture,money worship,hedonism are becoming serious problems,which not only be bad for public's mental health,but also stunts the Socialist Spiritual Civilization Construction and Culture Construction.Studying several main online live platform: Douyu TV,Zhanqi TV,Longzhu TV and Huya TV as objects,based on the understanding of pan-entertainment and collecting online live's content as well as related new recent years,using literature research method,case analysis method and descriptive research method,gives a review of the public pan-entertainment by collecting the information of online live platform.Basically,the pan-entertainment is the product of human chasing entertainment indefinitely and dissimilated.It will hindered the Spiritual Civilization Construction so the development of pan-entertainment should not be allowed.The study reveals the negative influence of pan-entertainment and cogitated how to deal with the influence and to maintain Socialist Values.At last,propose countermeasures like increasing media literacy,construction of media and public's moral accomplishment and fine culture market,improve related laws and regulations,hoping it can provide a more reliable reference for the research later.
Keywords/Search Tags:Pan-entertainment, Online Live Platform, Vulgar Culture, Media, Culture Industry
PDF Full Text Request
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