Usability Evaluation Study Of Social Smartphone APP Based On The User's Perspective

With the birth and development of mobile Internet and the rapid adoption of smart mobile terminals,smartphone APP products have emerged and the rise rapidly,runs on iOS,Android and Microsoft Windows Phone and other platforms.In many smartphone APP species,social APP has won many user's love as its convenient and simple operation,and becomes the most popular smartphone APP products.Search by smartphone application store we can find,only social smartphone APP as this type of mobile phone APP,the number of products as high as hundreds,which provides users with more choices,but also provides users with a certain amount of trouble,what kind of APP is good social smartphone APP? Therefore,in order to improve the user experience,helping users to filter social smartphone APP products,especially the usability case.This study choose social smartphone APP products – We chat,for example,combine the questionnaires and interviews to evaluate the usability of social smartphone APP,from the user point of view,aim to establish a set of indexes of the social smartphone APP,which can be reliable and effective to evaluate such products.On the basis of 219 questionnaires data and 15 user's interview data analysis,this study reached the following conclusions: First,The study presents a social smartphone APP usability evaluation system,which comprising 14 indexes,they are easy to learn,efficiency,effectiveness,satisfaction,ease of use,safety,usefulness,errors,understandability,memorability,artistic,sharing,compatibility and personalization.Second,different dimensions of usability has different impact on social smartphone APP usability,the most influential is safety;Last,the individual differences of users does not affect the usability of social samrtphone APP products,such as gender,age,education and experience of the user and the like.