Study Of TV Variety Show Host Group

Host group mode first emerged in CCTV Spring Festival party which became mature until2008, Tian Tian Bros named The Best Entertainment Host by New Weekly. Nowadays Host group phenomena is cooling down but remain developing in many kinds of TV programs. We found that Host group mode experienced a process that a new thing development from sprout to flourish and mature until stabilizes. It is closely linked with the development of TV Variety Show,and changed traditional TV Variety show's program form through creating a particular language mode to present a symphony that is a harmonious collective work taking advantages of interpersonal communication.This paper wanted to discuss the development of Host group mode and find its shortcomings from studying its construction, language and brand. In the meantime, it wanted to predict Host group mode's future development by analyzing its background and reason of emerging and finding factors which promoting and affecting its development. The host group has its basic rule of construction, but it depends on theme and operation of program when comes to practice. TV Variety show's program takes advantages of host group in strengthening interaction and interflowing with audience which can reduce past impression of host and cater audience' freer way of choosing and receiving information than before. Host group's language determines effect of host group mode which relies on hosts ‘matching and coordinating. TV stations make host group for brand infect.Some outstanding host group became the brand of its channel and broadcasting its core idea and value.We accomplished the goal by means of analyzing mass of TV Variety show's program and data combined with various study methods such as observation, document analysis,questionnaire and interviewing. We built a theoretical framework of Host group phenomena for audiences to cognize it from sensibility to sense and helping workers to take shape of it which make for practice.