The Diversity Of Research Car Radio Morning Show Contents

Privite car radio or auto radio was born in Traffic broadcast. As a format radio, privite car owners are the target audience of the privite car radio. because the privite car owners are expanding all the time, and the people of the privite car owners is younger and better-educated. It makes Privite car radio do better and makes more good programs.In the internet era, flexible use of new media in broadcasting, transformed The broadcast a single media into a "rich media". WeChat public platform and the interactive approach based on mobile new media was no longer the competition between media killer. Based on the increasing popularity of the Internet thinking, broadcast need to think more about the media itself should play the sound transmission characteristics. In short, The broadcast media is still a media platform, which is mainly based on the sound transmission. Therefore, Private car radio needs to be "high quality" content as the basis of the broadcast media competition and the high ground.According to the investigation and analysis of the audience listening time, the privite car radio morning show is contented as the research object. We selected three frequency as the research object: Privite car radio of Henan 99.9?Privite car radio of Jinan93.6?Privite car radio of Hubei107.8.From the geographical analysis, this three radios belonged to thee diffrent Provincial media, From content analysis, the content of this three private car radio morning show have very different characteristics. It is advantageous to me to analysis the program of content diversity. At the same time, I also choose two traffic radio to analysis the diffrence between privite radio to traffic radio.Through analysis, I make my graduation works five sections: Private Car News Express?The news to say?The fashion of cars?Daily lesson?Private car travel group. Try my best to make the privite car radio morning show become the most value show to listening.