Big Data Application Research In Self-made Network Plays

This paper mainly studies the Big data application research in self-madenetwork plays. Always in the Big data in the application of self-madenetwork plays, mainly in marketing Big data and user data, and only generalized theory, no specific feasible method, no Big data applications to the whole process of network homemade play, les s from Big data technology application to large data thinking paradigm of innovation.Based on this, this article is divided into four parts. The first part, from the selecti on of subjects, information platform, content, form, channel sales four dimensions, ho memade play the current network status is discussed in detail., the second part, the pa per when the network play a great data, one is the analysis of large data to the changes brought by the television industry,2 it is to discuss the Big data in the network applic ation status of homemade play. Three is to discuss large data in network problems exis ting in the process of homemade drama development. The third part, the Big data tech nology are discussed specifically how to blend in the whole process of network devel opment of homemade play, from the entrance to the Big data, interface, data, export d ata in three dimensions. Fourth, for the conclusion.According to the analysis, this paper argues that the status quo of network develo pment of homemade drama tends to diverse sources of subjects and system informatio n integration platform and channel sales stable. Big data to the network brings the cha nge of homemade play, one is viewing measurement data from as sampling samples to as a whole, the second is the research content from the story plot to as structured info rmation. Large data in network homemade play existing applications, mainly in three aspects:one is customized production, second, precise marketing, three is related to th inking instead of causal thinking. Big data method of operation routes can be from the "big data:entrance Big data to aid in the production of content, interface data:Big dat a by analysis, export data:Big data power marketing issued" three dimensions.