| Triple play refers to the interpenetration and intercompatibility of telecommunication networks, radio networks and computer communication network. They gradually integrate into a unified world of information and communication network. Triple play does not necessarily mean the simple physical integration of three major networks, it mainly refers to the integration of high level business applications. Simply put, the public can call through television, watch TV on cell phone, delibrately choose network and terminals to communication, Internet and other multiple services on completion of triple play. In 2012, with the opportunity brought about by intelligent terminal technology and OTT(Over-The-Top), a new round of triple play development like Internet TV gradually rised. The author has accomplished the work of designing of Wyatt Audiovisual program for Chinese mobile research production base in Shenzhen ISAR User Interface Design Limited Corporation, Guangzhou branch.This paper, based on the Wyatt Audiovisual program, has put stress on exploring how to utilize competitive products in market, the demand of the users and the tailoring of terminal features based on triple play products with family audio as its core.Firstly, the paper summarizes and induces the contents, stage of development and industrial trends of three network fusion, laying the foundation of triple play service for China Moblile terminal products research and design.Secondly, based on the current development of triple play, the terminal products'(cell phone, computer/flat, TV) market influence and family emotional appeal, considering the cycle requirement of the project to determine that the focus of user research is development from TV and family.Thirdly, the paper further clarifies the positioning direction of Wyatt audiovisual products by analyzing characteristics of different family cycle, time characteristics and requirements. in the process of three-screen role analysis, gradually identifies mobile terminals as the auxiliary carrier of TV, it can carry on same screen, remote control,video calls and other auxiliary function conceptual design.Last but not the least, on the competing product analysis of same screen, video calling and voice functions, combined with actual development technology, adhered to user-centric design philosophy, by constantly revising and improving the accessibility of information architecture and prototypes, the interaction design of Wyatt audiovisual products of mobile terminal is finally finished. |
PDF Full Text Request