Model Of Social Interaction Of "Micro-blog Contra-flow"

In recent years,with the rise of mobile Internet,the development of micro-blog began to silence,users activity declined became the obvious facts to people.In this context,the researcher put forward the " micro-blog contra-flow" user exists,and selected 100 sina micro-blogs of famous journalism scholars,through the data statistics,obtained four"micro-blog contra-flow" type-----"coping type","cliff type","pulse type" and " repulsion type".In order to explore the influence factors produced of "micro-blog contra-flow" type,this paper adopts the research method of grounded theory and in-depth interviews,selects the news communication circle as the sampling range,according to the principle of purposeful sampling,selected 38 famous scholars in line with the "micro-blog contra-flow" type and to take the in-depth interviews with them,obtaining first-hand information.Then according to the three level coding procedures of grounded theory-----open coding,axial coding and selective coding to encode the interview data acquisition,according to the results of the coding construct a model of social interaction of "micro-blog contra-flow".According to the three level coding of grounded theory,the research found that the influence factors of "micro-blog contra-flow" mainly has three aspects-----individual psychology,their physiological and social ethics,and four types of influence factors and the results are overlapping;At the same time,through the social interaction theory,through the analysis on the result of this research,obtained three aspects of the micro-blog interaction phenomenon-----micro-blog interactive restricted by reality,micro-blog interactive encounter user empathy,micro-blog interaction leading users wear masks.Micro-blog should be further meet user habits and requirements,to save themselves through a series of improvement measures and the weaknesses of the method,enables users to make good use of micro-blog,and use micro-blog well.