The Research Of College Students' Ideological And Political Education Effectiveness Under The Use Of The New Media

At present,new media,with its rich information resources,transmission speed,strong interactivity,unlimited space and time,etc,has become the most popular with college students' information carrier.The application of new media in college students' study and life to the field of ideological and political education has had a profound impact.To explore how to use new media to exert its advantages in the ideological and political education,realize the ideological and political education efficiency and effectiveness maximization is the current ideological and political education keep up with the trend of The Times need to study and solve the new task.In this paper,under the horizon of new media use frameworks to ideological and political education as the main body,to the realization of the ideological and political education effectiveness as the fundamental purpose,from the communication,psychology,pedagogy,linguistics and other disciplines cross Angle,through literature analysis and questionnaire investigation and analysis,some students use the new media,the basic situation of the use of new media to carry out the ideological and political education in colleges and universities is analyzed,strive to use new media and the integration of ideological and political education,further improve the ideological and political education effectiveness.This article is divided into five parts.The first part mainly from the selected topic origin and the research significance,research status at home and abroad,research methods and ideas,difficult point and innovation point of the college students' ideological and political education effectiveness is analyzed under the direction of new media application.The second part mainly expounds the ideological and political education effectiveness and the ideological and political education related concepts of new media,to explore the ideological and political education effectiveness under the direction of new media use of related theory,analysis of the ideological and political education effectiveness under the direction of the new media use relevance and necessity.The third part through the way of questionnaire,according to the results of the survey analysis of the ideological and political education present situation of using new media,the existence question and the reason for the problems,to explore the ideological and political education effectiveness under the direction of the new media use lay the foundation.The fourth part is the ideological and political education effectiveness under the direction of the new media using the optimization countermeasures of thinking,in front of the problem analysis,by strengthening the integration of the platform,applying art,strengthen the infiltration of the content of the master ability,realize perfect conversion of words of these four aspects to formulate realistic and guiding significance to plan strategy,aimed at changing the master orientation,.with the purpose of the new media era practice mission,improve the actual effect of ideological and political education innovation and development of new era.