The Study Of Brand Image Design “Internet + ”

As the “internet+”strategy suggests that traditional commercial marketing patterns are broken,more and more consumers are buying cosmetics through the internet.Thus,in the “internet+” environment,the visual image of cosmetics brands is the invisible lin k between the brand and the consumer.Not only is it affecting the future of our cosmeti cs,but also the focus of competition between brands.That means using the “internet+”advantage to revolutionize the visual image of our cosmetics brand.Is the path to the int ernational market while the consumer needs to go.This article is the centerpiece of the cosmetics brand visual image design.The internet is based on the classification of internet,using the traditional internet as the basis for Point of Entry,using brand design,etc.Analysis of our “plant doctor” brand is analysed by a representative of Japan and south korea cosmetics brands.And surveys of public consumers and designers,through questionnaires and interviews,This is the lack of enough visual image designs for our “internet” cosmetics brand.Combined with the results and results of the investigation,the design methods and principles of design are summarized.Using Likert scale measurements and factor analysis,Integration of “plant doctor”brand consumers for the brand's vision of visual image design in the internet.For the“plant doctor” brand design.Through practice,the relevant content and principles of this article are summarized.Explore the idea of the “internet+”for the visual image of our cosmetics brand.To enabl e our cosmetics brands to adapt better to the current “internet+” social environment.The ory and practical value in the field of visual image design in the “internet+” cosmetics brand.Pushing our cosmetics brands to the international market.