The Research On Internet Plus Family Health Management Business Model Of WJ Company

China is now running into an aging society with the world's fastest speed,In the future.More than 95 percent of the elderly,will also be means of Family medical model.and chronic diseases such as diabetes,high blood pressure today will produce huge market for home rehabilitation,home treatment of medical products and medical services demand.Secondly,with the rapid development of China's economy,The number of middle class youth is growing rapidly,They're not satisfied with anything include health care,independent,privacy,dignity and humanity demands about China's current medical service system in public hospital.They need a new health care system which can be trusted and provide high quality medical service.Currently,in the forefront of innovation in mobile health and medical field,there are many Unicorn enterprises,including spring rain doctors,micro medical group,good doctor and so on,whose valuation is over 1 billion dollars.Through the past 10 years of exploration,it should be said that their effect is not ideal.They did not find a reasonable and effective business mode,which can be sustained by the main business profits of enterprises themselves,only through a round of capital market blood transfusion support operation.In this case,WJ as a start-up company discovered the development of mobile Internet and telemedicine technology,the improvement of intelligent AI technology and the importance of family doctors.Efforts to find a healthy,sustainable and profitable business model through new perspectives and methodological research and practice.To explore a new world for the good future of family health care.In this situation,this paper from the perspective of WJ,a new Internet start-up company.Around the Internet plus family health management,home care,home rehabilitation of this core concept and business model.This paper discusses the original intention of the implementation of family doctor contract service in China,the rise of telemedicine technology,which impact on the existing medical system.Analysis of domestic Internet giants in the medical industry to explore the market-oriented medical business model,Using quantitative questionnaire survey method and interview with experts to collect first-hand data,and put forward their own assumptions and judgments through the analysis of these data.From the line of medical staff,the construction of IT Internet platform,user source construction,intelligent wearable devices use the link,the establishment of profit model,and other aspects to better explain the project business model of family health management in the future.