Design And Implementation Of Bus Body Media Management System

Bus is one of the most important means of transportation in every city,and it is closely related to people’s daily life in the background of the country’s great efforts to develop public transportation.Buses shuttle to and from the streets of the city every day,the people sent to different locations,this model makes the bus body media to become a strong penetration of outdoor advertising media.The development and use of bus body media management system can further strengthen the management of bus body media,which can fully develop the media resources of bus body,So that the bus body media enterprises to maximize corporate profits.This paper focuses on the research and development of bus body media management system,and utilizes data mining technology to realize the prediction analysis of bus body media industry.As an important component of the outdoor advertising media,the bus is also a mass data resource which constitutes the body media resource database.As the owner of the vehicle body media resource database,it can effectively discover data through the bus body media management system,And advertisers of the delivery model for accurate forecasting,in order to achieve accurate media marketing body.The design of bus body media management system is implemented by several steps,including demand research,analysis,system feasibility analysis,general design,program development and system testing.Different from the previous media management system,we implemented decision-making function by using body advertising data,financial data and contract data.According to the business characteristics of media companies,a system to achieve the functions of query,summarization,statistics,report and analysis of all kinds of media,to achieve standardized sales management,strengthen analysis and forecasting,improve media management level and business decision-making ability.The bus body media management system is based on browser/server architecture,implemented on the Asp.net platform,SQL Server database as backend.