Design Of Silk Cultural Products Based On Regional Cultural Characteristics Of Hangzhou

With the deepening of urbanization,Hangzhou 's urban population,geography,resources,facilities,per captain output,living standards and so on have been greatly expanded,enriched and improved.In the context of the country 's cultural industry as the pillar industry of the national economy,how to design the city 's history,environment and cultural heritage,to show the world a brand-new Hangzhou is a new topic before us.On the basis of collecting and sorting out the information about Hangzhou 's regional culture,this paper extracts the characteristics of Hangzhou 's regional culture from Hangzhou 's regional cultural characteristics to carry out product design,enhance the cultural connotation of the products,analyze and sum up the Hangzhou cultural elements from the point of view of product design,and explore the cultural characteristics and connotation of Hangzhou region by combining Hangzhou 's regional cultural characteristics with silk cultural products.Hope to provide ideas and reference for the future development of silk creative products.On this basis,thinking about how to design can reflect the regional cultural characteristics of Hangzhou and full of fashion and modern sense of silk products.The first chapter is the introduction,mainly write the purpose and significance of the research,the status of the current research,the main research content and research methods,the second chapter first describes the existing regional culture in Hangzhou,from which to experience the regional cultural characteristics of Hangzhou,the third chapter expounds the origin,development and characteristics of silk,clarify the types and characteristics of literary products,and then define the silk product is a kind of silk as the carrier The fourth chapter expounds the design method of silk literary creation products,and extracts the cultural characteristics that can be applied to product design.The fifth chapter is the design practice of silk creative products,combining Hangzhou 's regional cultural characteristics and silk creative products,hoping to provide ideas and reference for the future development of silk creative products.On this basis,thinking about how to design can reflect the regional cultural characteristics of Hangzhou and full of fashion and modern sense of silk products.The great strategy of the belt and road initiative is regarded as a great strategic opportunity for Hangzhou silk.Hangzhou is becoming one of the first-class cities in China and even in the world.Hangzhou 's silk products not only can better inherit the unique regional culture of Hangzhou,but also will be a unique city image business card.Based on the study of regional characteristics of literary creation products,the author hopes to provide some reference for the research and development of silk literary creation products with Hangzhou characteristics.