Font Size: a A A

Special Local Product Package Designs Based On E-commerce Platforms Design Research Examples Of Youyang Special Local Products

Posted on:2018-09-23Degree:MasterType:Thesis
Country:ChinaCandidate:J W ShiFull Text:PDF
GTID:2322330536482833Subject:Art and design
Abstract/Summary:PDF Full Text Request
Based on Internet,e-commerce becomes important trend for retail business in nowadays.Special local product package designs are meaningful for deeply research because of the new business background.While special local products sell on e-commerce,manufacture and market enterprises need to target on product's logistics channel to make package design plan.Because e-commerce retail and traditional retail business have different apparent and target consumers,e-commerce package designs need large change relative to traditional package designs include in packaging orientation,conception,manifestation,and design.E-commerce covers large range that includes agent,business,and consumer to arrange of Agents,Business,Consumer,Business-to-Business,Business-to-Customer,Customer to Customer,Business to Marketing,Manufacturers to Consumer,Business-to-administrations,Consumer to Administration,and Online To Offline.In the thesis,the discussions include O2 O business model of Youyang special local product designs.From e-commerce retail and traditional retail business contrastive analysis,the thesis discusses e-commerce retail business of special local product package designs' new requirements and characters.After contrastive analysis of several cases that example of Youyang online package designs,the thesis shows the rules and methods of e-commerce of special local product package design.The backgrounds and significances of Youyang special local product include the similarities of e-commerce platform and online retail.During processes of Youyang's special local product designs' problems,the thesis obtains and analyzes the solutions.The thesis shows relative design methods that balance between modern e-commerce logistics and local cultures based on different level of consumers and analytical characteristic of e-commerce.Because of artistic design import consumer experiences,the thesis emphasis consumer experiences and cultural transmissions.Using research and practice of Youyang special local products online retail packaging,the thesis analyzes special local products how to target on e-commerce market to package.Also,the thesis extracts e-commerce new requirements and improvements for special local product packages after the researches and practices.
Keywords/Search Tags:E-commerce Platforms, Special Local Product, Package, Youyang
PDF Full Text Request
Related items