Jilin Province Leisure Tourism Consumption Influencing Factors Research Under The New Normal

With the speeding up of the pace of life, even if the small and medium-sized cities is faced with a variety of large and small pressure, the pursuit of leisure life for today’s society, has become a very important one of the characteristics of leisure tourism is becoming more and more become residents exercise to relieve stress, edify sentiment, such as the pursuit of one of the way.Countries in order to encourage the development of leisure tourism industry also put forward a series of measures, such as 2.5 days holiday system, in this context, the study of leisure consumption is necessary.This article thought under the new normal leisure tourism as the research object, the literature research and empirical research method of Jilin province leisure tourism consumption influencing factors are analyzedand research.The first is the introduction of this paper, the second part is the theoretical research of this paper, the first two parts are mainly about the summary of the theory.The third part is the design of research and empirical research.This paper designed questionnaires and confirmed inspection methods and implementation methods based on the characteristics of the leisure and consumption influencing factors related theory.Then this paper did statistical analyses in results and data according to collecting and finishing questionnaires.Namely it covered reliability test, descriptivestatistical analysis, correlationanalysis, regression analysis.Though these statistical analyses, this paper confirmed influence factors, the correlation of influence factors and so on.Finally, according to the analysis result, leisure tourism consumption influencing factors for leisure tourism consumption condition, leisure tourism consumption atmosphere, leisure tourism consumption experience. Through these stimulating factors on the reaction of consumers, including the factors of intermediary role in the regulation of control variables, the study of leisure tourism consumption stimulating factors for every project.The last part of this article, in this research basically, the influence factors of influence for leisure tourism consumption, puts forward the corresponding suggestion, in order to offer some Suggestions on the development of leisure tourism.Most of the current research for leisure tourism consumption are theoretical, few empirical, this paper is exploring the new normal in the current environment, affecting the development of Jilin province leisure tourism consumption is the main factor which, hopes for future research on this subject has certain reference significance.