The Research On The Logistics Service Mode Innovation Of SC Company

With the economic globalization and the information modernization process accelerated,market competition has been far more than people had expected. The present, the problem of enterprise facing the survival and development more and more complex, in order to make competitive advantage developed to get incisively and vividly, people began to focus of the development of the focus on the "logistics service", by providing a good logistics services to meet customer demand, to improve their competitiveness. However, many logistics enterprises in the process of logistics operation, provide logistics services, tend to ignore the needs of customers diverse, complex, single service function, the customer’s needs are not being met, often appear "service nobody wants, needs not to". In such an environment, who can according to customer demand, customized logistics services, to meet the needs of supply and demand, to win customers and the market. Therefore, the logistics enterprises implement service mode innovation is imperative, for logistics service mode innovation research also has important practical significance.SC co., LTD. Is a "veteran" state-owned enterprises, was founded in 1953. After years of exploration, to explore, summarize, has been gradually developed for warehousing,transportation, distribution, professional market, such as logistics elements more comprehensive logistics enterprises, and establish a to belong to own service system.Surveys, however, the service mode, at the same time in the business income of take-off, the existing service model also exposed some problems, such as: service pattern less mutual fusion, are insufficient to meet the demand of modern service equipment and facilities,services, information technology content is low, and so on. As logistics service enterprise,due to the change of internal and external environment, the traditional service pattern has "weakness", SC company must carry out a series of service mode innovation activities, the implementation of the service is luxuriant turned, to a seat in the fierce market competition.Based on SC company service model as an example, this paper first an overview of SC company and the present situation of the logistics service mode, and then puts forward the problems existing in its service mode, introduces the service mode innovation. Secondly, on the basis of read some analysis and research, highlighted the SC company specific strategies for implementation of service mode innovation, and support measures. To cause the attention of other logistics enterprise to service mode innovation, to other similar logistics enterprise logistics service mode innovation to provide experience for reference.