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A Financial Sector Integration Project Planning And Implementation

Posted on:2017-05-19Degree:MasterType:Thesis
Country:ChinaCandidate:C M LuoFull Text:PDF
GTID:2309330491451652Subject:Project management
Abstract/Summary:PDF Full Text Request
In recent years, the operating environment of a company continuously occurred profound changes: one is the domestic mobile penetration is already saturated, rely on new customer pull revenue growth has been difficult to maintain; the second is affected by substitution of the mobile Internet, voice and SMS and MMS strong profitability of the traditional business growth is lack of power, even in the face of downward pressure; the third is industry value chain distribution pattern of reconstruction, the market competition has to break the boundaries of traditional industries, to Ott as the representative of the cross industry competition intensified. The four is with the replacing business tax with value-added tax(VAT) to profit greatly A’s decline, alone the cost of marketing to eke out a small profit margin compression; five other operators in the 3G standard, the whole business advantage, while other operators also increase the intensity of investment in 4G, A, 4G first mover advantage has been infinitely narrow, A company is facing severe competition situation; six is the SASAC on pressure drop in the cost of marketing, resulting in A company marketing resources nervous, traditional cost by stimulating revenue is not sustainable; the seven is the A company is in the development and transformation of multi network coordination strategy deepening stage, the preparation of resources to high pressure, assets class and artificial emotional cost growth; the eight is with the innovation and development of the A business and the business model, risk management is facing new challenges.Under the background of increasing revenue and risk control difficulty, the original thick line management no longer meet the development needs, a company need to lean management as the starting point, build operation system with low cost and high efficiency. At the same time as the financial sector, in order to promote the financial and business of lean management and coordination, financial work need further to each business line depth stretches, full range understanding business requirements, the integration of business and financial information on the, at the same time, the relevant requirements of value management into business management, for the closed loop management of business operations in the value promotion, risk control and other aspects to provide professional, normalization of the whole process of support. In this context, A company proposed a wealth of industry integration project.Around how to carry out financial sector integration this problem, this paper from the theory of project management of clear and characteristics of project management, including the connotation, at the same time, all aspects of project management is discussed. At the same time using the project management to sort out the financial integration management project, through the integration of project management and industry financial integration to demonstrate the application of project management in financial management. Based on financial sector integration project ideas and principles and the relevant management work plan arrangement to illustrate various aspects of financial sector integration project in a company to implement, at the same time for the marketing case planning, ICT projects, network expenses project financial sector integration implementation situation analysis, elaborates on the existing problems and potential analysis, and puts forward specific prevention and control measures.The results of this study have helped firms to follow in how to improve resource availability and improve the refinement of the company management, promote financial management further extension provides a reference, for modern enterprise group centralized after how to further promote the financial management, maintain the company’s sustainable development provide guidance, for the smooth progress of the project to find the reference measures.
Keywords/Search Tags:project management, project integrated management, business and financial integration
PDF Full Text Request
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