Research On Service Business Strategy Of T Company

Undoubtedly the power companies are facing how to improve the whole life management level of safety equipment in order to reduce the security risk of the maintenance work. Service outsourcing is undoubtedly one of the important ways to solve the above problem, which has brought a broad market demand for the safety equipment enterprises. The direction of this research is how to make a clear and reasonable marketing and Safeguard strategy based on its own characteristics for traditional safety equipment manufacturing enterprises.By analyzing the internal and external environment of T Company, this paper points out that the Service business is the only way for the future development. At the same time, with the help of 7Ps theory, this strategy is proposed to provide customers with efficient, stable and convenient whole process service. Finally, this paper puts forward some suggestions about the security of service business strategy.。The service business strategy of T Company is universal and representative, which as a typical manufactures enterprise. Also provide a reference guide for the other enterprises. More important is to enhance the value of services to build the core competitiveness has become an important issue for the future development of manufacturing enterprises. Therefore,The research of this paper has a general theoretical and practical significance.