Impact Of Electronic Commerce On The City’s Public Building Space

Customers’ consumption habits change dramatically after the popularization of e-commerce. And commercial buildings cannot keep pace with its development patterns, which must be adjusted accordingly. Though some works are published to study t he theories, experience and methods of adjusting the commercial buildings, ther esearch a chievements are not sufficient to meet the demand of rapidly developed e-commerce.From the point of development pattern in China, commercial buildings are the mainly impacted building type by e-commerce. Its influenced scale expends gradually,but the profits increase or decrease in different varieties. To meet the requirement of urban development, it is necessary to research the commercial building, the functional complex building type.There exist two difficulties in the design of commercial buildings. One is that the number of consumers is uncertain, which determines some significant factors, like the size and scale of commercial buildings. And another is that each customer has their own characteristics, which determines their preference for colors and filament lines.Commercial buildings are classified into four groups in this thesis, buildings for catering, clothing, entertainment and general merchandise. These four types of buildings, with diverse features, differ in volume, dimension, atmosphere and peripheral design. This thesis carries on research on current policies and regulations,pointing out those outdated policies which cannot satisfy customers’ demand of space after the arrival of e-commerce. Then the status and existing problems of commercial buildings are classified to be studied. Next, subtle analysis on function division, site selection, the volume size and material application of commercial buildings is made.After the classification and analysis of attributes of old space, complemented with plenty of cases, practical suggestions are put forwarded. Finally, based on previous studies, this thesis throws out systematic and strategic suggestions after resear ching on new problems and phenomena.To make shopping environment self-service, comfortable, themed and personalized, as well as to attract customers’ at tention, tentative space design of commercial complex and creative design of self-service system space are proposed in this thesis with the support of comprehensive and multiplex development policy.