The Research On Circulation Mode Of Hainan Winter Vegetable Based On Supply Chain Management

Winter melon food industry in hainan agricultural development has an important position. In this paper, first of all, using the method of literature review, clear concept of the supply chain of agricultural products, agricultural products circulation mode, and the circulation of agricultural products at home and abroad research status were reviewed, understand the advanced practice of circulation of agricultural products at home and abroad.Secondly, on the basis of the on-the-spot interviews, hainan winter melon dish out the scale of industrial development, scale of circulation, including hainan winter melon food producing, main products, such as market situation, the overall development situation of hainan winter melon food are analyzed.Again, based on the perspective of supply chain management, this paper uses the method of case analysis, to the core of the wholesale market of hainan winter melon food, with a supermarket as the core, with leading enterprises as the core, with agricultural cooperatives as the core, the general situation of the circulation pattern of e-commerce as the core analysis, summarized comparing characteristics of various kinds of patterns.Then, this paper according to the core of the wholesale market circulation mode efficiency is evaluated. From earnings, loss of status, income satisfaction, the market supply situation, hainan winter circulation efficiency, collaboration between the circulation of subjects. This paper USES principal component analysis (pea), will affect to the wholesale market efficiency as the core of hainan winter melon food distribution model of nine factors for principal component analysis. The results of the study believe that in the wholesale market as the core of the circulation mode, the circulation efficiency of hainan winter melon seeds have trade relations factors, including the circulation circulation of capital flows, the subject of the relationship between degree, the current main business channel is fixed; Operating characteristics of factors, including the current main body scale, the current main.Finally, from the perspective of the main factors that influence efficiency of hainan winter circulation, circulation of agricultural products at home and abroad for reference, the development of the success of the operation, the optimization of hainan winter melon food circulation pattern targeted and operability policy Suggestions are put forward.