Statistical Evaluation Of Chain Retail Enterprise Supply Chain Risk

With the advent of the knowledge economy era, China’s economy continues to develop, supply chain competition has become the main way businesses compete in this dynamic and competitive global market environment, corporate partners to promote mutual cooperation in the superiority displayed become increasingly important. Meanwhile, China’s retail chains have developed very rapidly. Throughout the supply chain, retail chains are in direct contact with consumers, can vary according to consumer behavior, quickly and accurately grasp the changing market demand for new trends, and then pass the latest market information to the manufacturer, to produce to meet consumer demand for the product. Therefore, the core of retail chains in the supply chain is increasingly apparent. Independent and chain retail companies also have a close working relationship is very much in the process of all business operations, it is likely due to a node of business problems, and to other companies in the supply chain to bring unforeseen losses. Therefore, supply chain risk has become a key issue of common concern to entrepreneurs and academics.In this paper, China’s chain retail enterprise supply chain for the object, analysis and application of the retail chain to build supply chain risk statistical evaluation system, the main contents of the following areas:(1) This paper summarizes the research results chain retail enterprise supply chain risk, elaborating the concept of supply chain characteristics and recognition, as well as the theoretical basis of the concept, characteristics and hazards of chain retail enterprise supply chain risk, based on a detailed analysis of the internal and external factors that affect the risk of supply chain retail chains provide a theoretical basis for the construction of the supply chain risk evaluation index system statistics.(2) Elaborated on the general process of statistical evaluation system retail chains build supply chain risk, principles, design ideas, build primary indicators, as well as indicators of the selection process, and finally get the actual retail chains in line with our supply chain Statistical risk evaluation index system. Then, factor analysis model into the model of supply chain risk to our supply chain, retail chains comprehensive evaluation of the level of risk in order to provide theoretical guidance for China’s chain retail enterprises in the actual process of supply chain risk management evaluation.(3) Finally, after many considerations, selection is typical of Hunan five retail chains, as empirical research object, and then use chain retail enterprise supply chain risk factor analysis based on statistical evaluation, the most by using SPSS software processing large amounts of data to calculate the size of the supply chain risk levels. And proposed supply chain risk avoidance and prevention measures and suggestions on this basis.The paper concludes: building an effective chain of retail supply chain risk assessment model of the actual operating statistics of enterprises is very necessary; 12-level evaluation analyzed in this paper and 40 secondary comprehensive evaluation of our retail chain reaction supply chain potential risk factors; the factor analysis and evaluation model introduced retail chains statistical evaluation of supply chain risk, has a very important practical significance, and promoting the rapid development of China’s retail chains.