Research Of Mobilee-commerce Development Potentil From The Perspective Of APP

With the development of e-business practices and modern mobile internet deepening, mobile e-commerce market shows broad prospects. APP mobile commerce applications with fast and convenient, ubiquitous features make it rise APP mobile commerce applications with fast and convenient, ubiquitous features make it worldwide and become one of the mainstream model of development of e-commerce.mobile commerce include phone、APP and users. Phone is hardware, APP is the software. In this paper, mobile e-commerce from the mobile terminal, mobile Internet users and APP three angles states development potential, in order to provide some constructive suggestions for the future development of mobile e-commerce.This paper focuses on the current the development potential of mobile e-commerce, from two aspects, qualitative and quantitative. Qualitative terms, first of all, introduce the concept involved herein, an overview of the theory. Mainly refers to the concept of mobile e-commerce and APP-related knowledge, theories mainly refers to linear neural network model,Weaver-Thomas and short plate theory. Secondly, from the mobile terminal, mobile Internet users and APP angles studied APP mobile e-commerce status. On the point of view of the mobile terminal the article researches mobile e-commerce status and development potential from smart phones angle. This essay analyzes the current potential from the perspective of the entertainment industry, tools class, business class, social class mobile commerce APP. Quantitative aspects include two aspects, on the one hand, this text forecasts 2014 to 2016 size and the number of users of mobile e-commerce market by choosing linear neural network; on the other hand, by building mobile commerce APP evaluation system and using Weaver-Thomas model, mobile video, mobile music, mobile news, mobile search element of mobile shopping market adjust the most strategic value of APP, combined with the actual situation in the future of mobile commerce.This article focuses mainly includes two aspects, the first is the use of linear neural network model to predict the size and number of users of mobile e-commerce market, By using statistical analysis software Matlab; The second analyze the competitiveness of APP of mobile e-commerce, using Weaver-Thomas model, combined with Excel and Matlab data processing software.Finally, according to the results obtained by the analysis model, combined with the actual development of mobile e-commerce and the external environment, make relevant policy recommendations, which not only plays an effective role in the reference, but also for better mobile electronics Business development planning policy basis.