Study On The Fusion Of Creative Agriculture And Tourism Industry

With the rapid development of our social economy and the improvement of people’s material life, more and more people to pursuit the spiritual enjoyment and relaxation, tourism is the most ideal public spirit way to relax. But the traditional way of scenic spot appreciation and other tourism have been unable to keep up with the pace of the masses, Under the influence of the powerful social force, rich and colorful tourist form emerge in endlessly. Among them.Creative agriculture with tourism industry integration, Greatly attracted the attention of the government, enterprises and the people, It gives the development of agriculture, tourism and other industries injected new vitality and hope. Therefore, this article from the aspects of creative agriculture and industrial convergence concepts, characteristics, and the dynamic evolution mechanism of the fusion to research the integration development of creative agriculture with tourism industry.This article through to the existing data and to study the related theory. Summed up the basis for the development of creative agriculture with tourism industry, drive mechanism, the interactive mechanism, the fusion model, and analyzes the fusion value chain link, finally summed up the integration path of development. And take the creative agriculture with tourism industry at home and abroad for example, further argument with the fusion path. Finally, take xinyu city for example, using the analytic hierarchy process (AHP) to build the creative agriculture with tourism industry integration index evaluation system of xinyu city. as a case study of ouli town in empirical analysis, combining research of specific groups, analysis for the advantages and disadvantages of developing creative agriculture tourism in the town.Under the fusion path theory support, established including con resources condition, economic condition, government policy and background as the element layer, the natural scenery, ecological environment, economic level, the level of investment subsidies, innovative attitude for factor layer creative agriculture with tourism industry integration evaluation system of xinyu city, and to get the elements, the weight of each factor. On the basis of the evaluation system, in the form of questionnaire survey, using fuzzy analysis method to evaluate the status quo of the development of creative agriculture and and tourism integration for xinyu city.Survey found that nearly60%of respondents are optimistic, but also think the economic environment of ouli town greatly restricted the integration development of creative agriculture and tourism industry.