Research On Industrial Convergence Development Of Apparel Industry And Creative Industry In Henan

The garment industry in Henan Province is centered on processing and manufacturing, with low product added value. In face of a more intensive competition within the industry, it is extremely urgent for the garment industry in Henan to implement structural upgrading and adjustment. The combination of creative industry and garment industry will provide an opportunity for the latter’s upgrading and optimization. The development of creative industry facilitates the transformation of manufacturing-oriented garment industry in Henan to one focusing on apparel design. In addition, the business model will also shifts from the output of processed products to that of cultural creativity,which can greatly elevate industrial competiveness and business efficiency.This thesis explores and studies the convergence development of the garment industry and the creative industry from the prospective of industry convergence. The author holds the opinion that the current apparel industry in Henan province is mainly manufacturing. Among the apparel industry cluster, the single enterprise has a small size.In the industry chain, the relation between corporations is loose, and the capacity of innovation and research is weak, which hinders the development of the whole apparel industry. In the process of development of Henan creative industry, the realization of creative industries is not accurate enough, the positioning is also not scientific enough,and the entire industry chain is not complete, the industrial homogenization is prominent.To further enhance the cooperation and exchanges of the apparel industry and creative industry can provide new way for apparel industry’s restructuring and upgrading, and also provide material foundation and supply industrial entity platform support for therapid development of creative industries to play the advantage of backwardness. By evaluating and analyzing the relevancy between the garment industry and the creative industry through the input-output table, the author finds that degree of the convergence is very low. As a result, the author chooses Permeation to develop the convergence for the garment industry and the creative industry in Henan and sets the three convergence stages as low, middle and advanced. The author puts forward the idea that the protection on the creative intellectual property should be strengthened and the financing channel should be broadened. In addition, compound talents training system and public service platform should be founded. What’s more, the garment creative Industry zone should be established.