The Development Strategic Study On Xiamen Baron Limited Company

Xiamen Baron fluorine material company is a fluorine materials research,production and processing, domestic exports as one of the fluorine materialsprocessing enterprises, the product is new material, and a national key developmentindustry.This paper illustrates the framework of research ideas and papers, based on thetheory of strategic management research status overview, background andsignificance of the research department of Xiamen Baron.First, we can analyze thebusiness environment and find the key factor to get the positioning of the company’sfuture development, from the external environment, the macro environment andmicro enterprise development environment.Second, we can list four SWOT strategicbusiness model analysis from the enterprise competitive strengths, weaknesses,opportunities and challenges faced by the SWOT analysis; Comparative analysis ofresults through strategic choice for enterprise development.Finally, according to theinternal and external environment and predict future changes, we can make enterprisefeasible strategy. develop practical strategies to implement corporate strategy.In this paper, by analyzing the choice of the enterprise develop-ment strategy,the current priority is to expand the scale of production, and put forward thedevelopment of the company is scientific and technological innovation, focus strategy,and establish strategic cooperative relations with other companies. In order toenable the company have a long-term development.