Research On The Development Situation And Management Mechanism Of Fansub Groups In China

Since the mass media have come into being, media culture have increasingly go into the mainstream of social and cultural system. The global expansion of media culture is driven by the rise and development of economic globalization. With the technical progress and popularization of the Internet, the Internet has created a network society which is very different from social construction of reality. All this constitutes the background of fansub group’s birth. Since the reform and opening up policy, more and more Chinese audiences have begun to watch foreign TV plays and films. Under the circumstance of limited supply of official, Chinese fansub groups become "Network volunteers". They provide audiences with resources and subtitles for some films and televisions.This thesis studies on the survival and development of Chinese fansub group’s plight in the current environment and the corresponding management mechanisms.Through the analysis of the birth and the development of fansub group, the thesis points out that the exchange of movie and television play among countries has become an inevitable trend, and there is a rationality in fansub group’s existence and development. On the basis of quantitative analysis between the number of American dramas’ resources and audiences’ forum posting on www.rrmj.tv, a famous fansub group forum, the thesis considers that there is a growing contradiction between official supply and audience’s requirement.Depending on the analysis of the Interent fansub group’s develop situation at present, the paper elaborates the plights and some problems that Internet fansub group facing. The first issue is about the corpright: the way which Internet fansub group to get film source is imporper and in sometime is illegal,which is copyright infringement to the original edition. What’s more, in the process of its share and communicate, it is used by Interent pirate trader,so the Internet fansub group is been pirated.Second issue: the Interent fansub group is unable to protect itself, its Capital chain is unstable,its structure of the organization is fragile and loose.These matters hindered its healthy, reasonable and orderly development. Third issue performance in management. Our country’s Laws and regulations have numerous blindspots and bugs when they involves the Interent fansub group,which is disadvantage to developde in the reasonable environment.After these issues,the paper makes a list that express the government department’s management measure to Interent fansub grounp in recent years.Then,stating the necessity of manage the Internent fansub group,which is mainly emboded three aspect:promoting Internet content transmission in an orderly way,avoid the "westernization" in the audience identity and prevent "problems" in foreign film and television play content.Especially through to the content analysis of a series hot shows just like "house of cards", " Arrow ",stating that in the process of share and communicate,Interent fansub group is short of content check.TV shows and films,as the special Cultural products, is easy to affect one’cognition about itselt and the society.At last,the paper discusses how to slove these issue and how to deal with these plights.At the official’s level,the official translation organization should accept and absorb Interent fansub group take itsessence to its dregs;The government policies should be reasonable rather than hinder its development; Laws and regulations should be more detailed,making the main body in law clearly.At the fansub group’s level,can learn from the game localization group,which is mature nowadays,try to been commercializing.The communication mode can learn form the biggest foreign subtitle sharing site “VIKI”,establish limited sharing mode.