Research On The Trends Of Comments Tendency Of Discourse In TV Livelihood News

This thesis concentrate on the observation of TV livelihood news’ development and reforms,and proposed a concept called "comments tendency of discourse".The paper demonstrated this trend by concept analysis,internal and external factors analysis,this paper also take cases of TV livelihood news in Nanjing, Jiangsu Province as study objects to show facts,and try to explain the Intrinsic motivation:the TV livelihood news’Overall transformation for the concept of "public journalism".In this narrative structure,I defined "discourse", "comment" and some certain concepts, combined with the current trends and characteristics of TV livelihood news to analyse the Internal and external causes of comments tendency of discourse.With the use of public journalism and agenda-setting theory, I will try to explain the reason why the comments tendency of discourse appeared, the concrete performance and what may impact on the TV livelihood news,and predict possible future difficulties and challenges;In the third part of this article,I selected part of the TV people’s livelihood news section in Nanjing as the research object,summarized their origin, development, reform and dynamic carding,and focused on their trends of comments tendency of discourse,combined with the course of development of the Chinese television news in recent years to make a reasonable explanation for the trends in a practical level;In the forth part,I put forward the double may of the trends of comments tendency:"balancing" and "unbalancing",the double may is caused by the conflict between the properties of Chinese TV media and the function of the public discourse platform they want to bear,the individualized, personalized discourse in TV livelihood news may cause the unbalance too.The comments tendency of discourse let TV livelihood news set the agenda by using media discourse,build the public discourse platform and public discourse space.TV livelihood news’ overall transformation is the instinct motivation.However,during the transformation,TV livelihood news is facing the possibility of "unbalancing",it may because of the Immature shift both of the comments tendency of discourse and objective social environment,precisely because of this mismatch,TV livelihood news should be more towards the road of overall transformation.