With the development of media techniques, the contents in television programs is becoming more and more creative, and the forms are more and more diverse. Due to the increasing demand of consumer’s visualness, television news programs obsolete forms, TV content theme repeated Herd in serious condition, so that the development of the television industry is facing the problems of declining rating and consuming. However, the television entertain shows continue to make new high ratings and advertising revenue as the television industry has become the trend in the form of different kinds of shows.As for reality shows, namely "Running Man", "Dad, where to go" " Twelve tastes by Nic " and etc, these well-made reality TV shows led the waking up of Chinese reality TV shows and drew much attentions, which resulting in audience concerning every aspect in TV shows. Many aspects are supposed to be remarkable including pre-propaganda, and show clipping. Reality TV shows break the shackles of tradition and inspire the enthusiasm of the audience. A lot of television media elements has bee vividly used, which makes an innovative effect by making full use of subtitles. In this article, by taking three examples mentioned above, the key is to analyze the implication of subtitles and study the rule of propagation in reality shows.Subtitles, which is one of the most common elements of the television media, in order to images, sounds, text, as the carrier of the television media development process, has never cause any attentions. TV media continues to develop, the picture effect continue to be improved, sound environment continues to be strengthen, while subtitles still faces the problem of lacking innovation. And in the new era, with the development of television reality show, subtitles glow new vitality. To meet the needs of the audience, TV reality show on the form and function of the subtitles can be extended through innovative initiatives for the program enriched, its subtitle rendering effect refresh awareness of the traditional use of subtitles, but also give people a lot of inspiration. Subtitles began to evolve into a new visual elements of TV reality show, and to enhance the dissemination of results throughout the television reality show, and its impact on the cognitive aspects of the audience, emotions, attitudes and behavior is unmatched by traditional television subtitles.In this paper, by studying previous research on television subtitles based on the analysis of the program, both advantages and disadvantages have been discussed in terms of property titles, effects, propagation, propagation effects, which is to promote TV program makers in post-editing program, and give full play to the function and role of the subtitles should promote its manifestations more colorful and further enhance the value of the spread of television entertain shows. |