Design Research Of Service Platform Of The Internet Of Things Based On Individual Needs

In recent years, the Internet of Thins is glooming in China. With various types of people from various industry being interested in it,It gradually shows values and meaning of its exsistence of the Internet of Things Service Platform which connect virtual and reality world. But most platforms are in its infancy because of the unbalance between the users’ individual needs against to the fixed pattern and single form of platform. Because of that,the IOT platform needs to be designed more intelligent.This article aims to break the high technology but weak experience design pattern of the IOT service platform, which explores design elements and strategies based on individual needs, startng from users diversity and individual needs. Firstly, it analysises four interaction design elements including IOT,IOT service platform,users and typical scenario from the aspect of product interaction design, which forms the wholely understanding of the IOT service platform system. During the analysis of every element, it concludes three layers of presentation layer,application management layer and value-added service layer, then makes the vertical analysis and horizontal comparison among three typical IOT service platform in and abroad in order to provide direction for user research and design strategy; Secondly, through qualitative user research,it determines user segments,while it summarized the user task flow and scenarios of platform users and found design opportunities in Chapter 3. Also, it found user’s potential dmand with the in-depth interviews for the stakeholders.Then, it made quantitative research verify the user segment, satisfaction platform capabilities and importance. Creating personas provides vivid reference of design strategies. Thirdly, it comes up design principles called Common ground and strategies of the IOT service platform according to the previous content of use’s individual need from three layers as it mentioned before. Finally, it does design practice according to the design strategies in Chapter 4 and the reference of personas and designs the IOT service platform named Easy control & Smart life.The value of the Internet of Things service platform design based on individual needs is not only make user experience easier and smoother and having high efficence, but also to provide a more flexible solution for user’s creativity. By developing business service model of the platform, technical service class platform can be more social valuble.