Shenyang "Huashang Morning Journal" Auto Analysis

With the development of social economy, especially the prosperity and rapiddevelopment in the information economy, people more accurate information for specificsubdivision from desires, to meet the needs of professional information, newspaperedition in development in the future there will be a new starting point, the newspaper alsoincreasingly fierce competition between. New development trend, especially thepopularity of wireless terminals, demand of people for newspaper plummeted, the newsituation, there is bound to lead to the original pattern transforms and strength.Newspaper special issue is a mature model, the future will also be public opinionplays a big role on social development, and for the special issue of research, has certainpractical significance. Based on the metropolis daily auto as the research object, inshenyang "huashang morning journal" as the research object, discusses the origin anddevelopment of special do the simple, the expression for special classification. Thisarticle emphatically from the huashang morning journal auto status quo analysis, layoutcharacteristics and content of auto, auto layout characteristics were discussed, the autocontent. From the perspective of auto marketing "huashang morning journal" autoaudience positioning in this article, the author do the activities of the planning thebrilliance business daily auto marketing. For several significant problems of metropolisdaily auto field in shenyang area such as convergence or even the same news andadvertising of disordered implant and the introduction of specific analysis, etc.In this paper, on the basis of this puts forward some countermeasures for thedevelopment of the special issue, such as broadcast pattern and new situation, strengthenthe depth of the story and the main body of personalized, highlight the advantages tomeet the demand of the readers of auto diversification and to adjust the pattern of shockresponse network media. Strives to huashangmorning journal auto and other types ofnewspapers play a reference role.