The Study Of News Broadcast Redesign

This thesis on "news broadcast"revision of nearly three years, through the "newsbroadcast" before and after the edition correction, news headlines, content categorychoreography, transmission form, such as comparative analysis, found that the "newsbroadcast" after the revision of the new quality: in terms of content, the people’slivelihood news headlines in the show, conference, leader activity reports to reduce, newguest comments links to strengthen news commentary; In terms of form, the host of thereporting style has the affinity, appearance is more beautiful, dissemination of symbols,such as graphics, animation, music, news content arrangement is also constantlyinnovation,"news broadcast" this change also caught the attention of the society from allwalks of life."News broadcast" is "barometer","pilot" in the field of China’s news broadcastprogram, the revised result of CCTV’s needs change, also have external role. This articlefrom the propaganda department of related instructions, the spirit of the central politicalinfluence, the media ecological environment change, old style of its own factors and thegeneral audience expect several aspects, such as, probing into the cause of the "newsbroadcast" revision,"news broadcast" the revision is imperative."News broadcast"changes cause the audience’s warm response and high attention of industry, academia,and not only lead to China’s news broadcast program revision, and reports from theinnovation of idea, the program forms and content aspects to China’s news broadcastprograms bring far-reaching influence.