Sports Events On The City’s Influence On The Development Of Ethnic Minority

Sport involves wider areas, has become a feature sports, politics, economy, culture, environment, etc. in a broad platform for communication and exchange of one. Organized sports for the city’s economic development, urban construction, science and technology, improve the environment, improve the quality of people’s lives play a huge influence can not be ignored. Sports events, not only to prove that the overall strength of the city, and more importantly, to promote scientific and technological progress of the city, environmental improvement, economic development, urban construction and improving people’s quality of life, so, the event has great hold, can not be ignored influence. Jishou City, organized by means of large, medium and small-scale events on the occasion, affect the citizens’ physical fitness to improve health, and promote the development of the city in all aspects. Through questionnaires, literature, field surveys and interviews with experts and other methods of organizing sports events in Jishou type, grade, scale investigation and analysis to understand the impact sports games on urban development Jishou, Jishou City for sustainable development significance and reference value. Studies show that:(1) the type of sporting event held in Jishou, grade, size, hold times and modes are outlined;(2) by sports events in Jishou City residents began to understand the events of Jishou city economy, infrastructure aspect, culture and tourism has played a positive impact; and(3) major sport events and the level of awareness in Jishou fitness, participatory approach, the purpose of participation, participation in sports population, involved in a lot of places have changed, fitness Consciousness can be further strengthened;(4) sports competition held in Jishou City inspired to fight, carry forward the spirit of hard work, a positive war, increase the competition results;(5) sports events not only activated the characteristics of fitness programs Jishou elements And in the national fitness can be fully applied to the characteristics of the elements to create a brand characteristics, with "fitness" as the theme;(6) sports event held in Jishou resources natural conditions into account, excavation and build with its own Natural Resources and Environment, the national culture of sports, has developed a Hiking Challenge events, highlighting the world-famous unique architecture, reflecting the beautiful road spectacle. Sports games on urban development Jishou City, there is a negative impact, we propose development strategies Jishou City sports events: strengthen government support for efforts to improve the event management system; to play the role of intermediary organizations to increase sports marketing; regulate the market development model, Race improve specialization; improving the quality of events, training high-level event management personnel; to strengthen infrastructure construction, improve the social security system; integration of Jishou event resources, create special events products. Jishou City also proposed in order to run a good sporting events, must have its own Feature Race product, and tap their own national traditional sports, traditional activities to integrate local ethnic resources and the application of modern marketing model, the use of the local tourism industry, with local characteristics sports resources development and management sporting events.