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The New Media Design For The Youth League Of Nanjing University Committee

Posted on:2016-05-12Degree:MasterType:Thesis
Country:ChinaCandidate:X R TangFull Text:PDF
GTID:2297330461455092Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
The rise of new media and We media bring Campus Media a new form and new blood, student’access to information is also changed, they prefer to get their news and information through the network, the We media and APP. In recent years, the key development of campus media gradually tend to New Media in nationwide, including Nanjing University. Among them, the new media group of Youth League is unique. They are not bound so much like the official media, but they have much first-hand resources, also to maintain close contact with the students, they should become one of the most active teams in campus media group.The new media group of Youth League of Nanjing University has made grate achievements, also has a wide range of influence on campus. But in fact, part of the work is still rough, sometimes journalism is unprofessional, new media operations awareness is not strong enough. I have served the Youth League, have experienced the Wechat process from creation to prosperity, have also been a operator of Weibo "Youth League of Nanjing University". I wrote this plan with my experience and vision for the future, hoping for a reference for actors within a certain range.
Keywords/Search Tags:Campus Media, Planning case, Wechat, Communication
PDF Full Text Request
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