Research On The Role Of Government In The Development Of Leisure Agriculture

In recent years, with the economic and social level and quality of living, more and more city residents hope to find a good place for leisure and recreation, while China is rich in natural resources and social resources, history, different regions have different characteristics cultural traditions, which are all over the country to promote agritourism gained rapid development. Among them, the government as an important social subject, in the development of leisure agriculture plays an irreplaceable role.In this study, the role of government in Weihai City, Shinan Agritourism development of in-depth analysis, that the Government of leisure agriculture industry planning, development guidance, policy support and market surveillance role, but the government in the development of Agritourism there are also policy support is not in place, the development plan is imperfect, to guide the market is not in place, lack of brand culture seriously, the allocation of resources is not in place, the relative shortage of production factors, public services are not in place, the development environment to be optimized and other major issues. Combined with the government’s analysis of mature practices in developed countries, this study presents from industrial planning and market regulation, market guidance, investment and financing channels to build, talent management and organizational construction, improve basic conditions and other aspects take appropriate Improvement.This study includes four parts:The first part includes the first two chapters, mainly introduces the background of this study, the purpose and significance of research, research, research framework, research methods, research priorities and innovation, focusing on domestic and foreign this study literature were reviewed, and the concept and theoretical basis agritourism government action described. The second part of the role of government in Weihai City, Shinan agritourism development analysis, the main analysis of the role of government in Weihai City, Shinan leisure agriculture development, combined with analysis of a typical case, the government proposed the existence of aspects of policy support, development planning, guided by the market, the allocation of resources, public services and other issues. The third part, the governments of developed countries and Revelation in the development of leisure agriculture, mainly on the current development of more mature approach several foreign governments of Italy, France and Japan were introduced, and its lessons are drawn from the country reference and Enlightenment. The fourth part, in order to improve the development of leisure agriculture played the role of government measures, primarily from industrial planning and market regulation, market guidance, investment and financing channels to build, talent management and organizational construction, improve basic conditions and other aspects of proposed targeted improvement Measures.