The Study On Terminal Stores Display Design Of Sports Clothing Brands

Brand clothing display terminal stores the fierce competition has already become the important aspect of competition between brands, sportswear brand terminal stores the style, is promoting the brand image and brand value and brand culture important manifestation.This paper mainly sportswear brand store display terminal design research as the main line, read the relevant information and diversification papers, clothing display familiar with the theory of knowledge, followed by the selection of Fuzhou, Shanghai, Beijing and other sports apparel brand rapidly developing large citieal steps and 361 degrees store display analysis and research, access to sports apparel brand store display terminal design first-hand information. On the basis of market research, summed sportswear store display of character and individuality to explore sportswear brand terminal stores display style, brand image, made sportswear brand store display design innovative proposal, consistent with the current popularity of clothing on display, the era of artistic development features, stylized.