Study Of Shanxi Famous Promoting Cultural Soft Power Of The Rural Problems

In the 1990s,Famous global strategy expert Joseph nye, first put forward a new concept of "soft power", Will the strength of a country or region is divided into hard and soft power, He think:Soft power belongs to a kind of compulsory appeal, is an important cornerstone of hard power generation.Among the elements which constitute the soft power, The most important thing is that national culture, So on the basis of this judgment is the concept of cultural soft power. Cultural soft power is also a civilization created by the power, the power of the cultural soft power is a complex, it contains the culture itself of cultural cohesion, cultural image, cultural influence, cultural competitiveness and productivity.The eighteenth congress of the communist party of China’s report said that will boost national cultural soft power as a build a well-off society in an all-round way at five o’clock is an important aspect of the new requirements. This reflects the party and the country’s emphasis on cultural soft power, also for governments at all levels to build a well-off society in an all-round way, improve pointed out the direction of the regional cultural soft power.Some high-profile cultural soft power in Shanxi Province has played an important role in the process of rural development. In this paper, the concrete research, in-depth study of yangcheng county of Shanxi Province village, its development is fully illustrates the cultural productivity and creativity, fully proved that the cultural soft power for the significance of SanJin village development. Based on the data analysis and on the basis of investigation and using the professional knowledge to represented by village SanJin village has carried on the deep analysis, Studied SanJin village culture important features of the soft power and rich connotation, key combination of village and so on some representative significance SanJin village development course, analyzed the reasons of the achievements of the past for SanJin village, it also points out some problems in the development of and stubborn. This paper SanJin village the problems existing in the construction of cultural soft power, to find the deep reasons, the present situation of looking for suitable for their response, To enhance SanJin village cultural soft power, promote the Shanxi Province countryside fast and good development put forward the corresponding train of thought. SanJin village is a benchmark in the development of rural enterprises in shanxi, the current situation of cultural soft power for SanJin village, the experience and existing problems, and other rural areas in the province has certain similarities, Therefore, in this paper, the Shanxi Province SanJin village social humane environment, to promote cultural soft power, to strengthen the construction of its own, guided farmers to the road of common prosperity has a certain practical reference value.