| Today, AIDS patients spread quickly from high risk groups to the general population, and the past five years, groups of young students in AIDS patients increased by 35% per year.ln this paper, on this serious social problem,from the medium using impact on young students AIDS cognitive perspective, with the young students from central China city x area where AIDS hotspots for the study,We combine the questionnaires and in-depth interviews together and select the young students from x region to do the questionnaires. In addition we do the comprehensive survey to the local education sector, media and parents from several angles. So we can analyze the environment of media using in the x region and the awareness of the AIDS from the students.From the questionnaire and interview data indicators, we can get how much the students knows about the AIDS, how they know this information, the status and trends of media contacts, and the cognitive differences and the knowledge gap for different media contacts habits. Then we can give comments for the media so that young students can have a correct view of the AIDS epidemic. And achieve effective HIV prevention in middle school crowd. Put forward the effectiveness of the opinions which improve media communication.This paper is divided into three parts.The first parts introduce the research background meaning, objects and methods of HIV awareness and media use, as well as the effective sorting of the theoretical basis and investigation strategy, defining the contents of this paper.The second parts rendering collecting samples content and quantitative results, analysis and interpret the collected data, mainly include young students’HIV knowledge and approachs, the cognitive differences and knowledge gap for different media habits.The third parts get the conclusion and make good advice based on the analysis from the second parts. |