Study On The Humanistic Care Of Breast Cancer Report

2000. National Oncology Conference had revealed that Western women withbreast cancer are the most common malignancy,that also applies to us, nationally.And according to this year’s research shows that the prevalence of breast cancer isincreasing by3percent annually. The shocking numbers tell us, the attention to breastcancer is imminent. However, if we want to grab the audience attention to understandimportance about breast cancer, or to eliminate the fear of this disease, therefore thepower of the media is inseparable. My research subject is based on two newspapers inthe health industry-“Health News" and “Health Times”. The two newspapers sumsup to two common principles; to emphasize the responsibility within the media thatthey should reports into the significance of humanistic care. Most of all to analyze thephenomenon of humanistic care in the reports.“Health News” and “Healthy Times" these two newspapers were selected out of ournational major newspaper database in use for this study. In the year2000-2010, theentire decade,"Health News” newspaper reported617articles and “Health Times”reported374articles, they used as samples to health communication studies toquantify the perspective of research. It was divided into four parts altogether. In theintroduction part, the research background were introduced, which was the purposeand significance of this paper also the concept of the article, and overview on thebackground of the two newspaper. In the second chapter, based on the perspective ofthe health communication, by the method of quantitative research reports of breastcancer in two to quantitative analysis, mainly includes the following aspects: reporttheme, report genre, report mood, report tone, fear to report, blank applications andthe sources. By comparing the data, using the method of qualitative research, based ontwo aspects, the positive and the negative. Direct these towards the status ofhumanistic care in the reports of breast cancer and the insufficiency; In the third partof the article, the author mainly elaborates breast cancer report, the experience of thehumanities concern and reflection, points out the lack of humanistic care; In the fourthpart, summarize the news to inject the importance of humanistic care as well as thephenomenon of the lack of humanistic care in the news report put forward to thecountermeasure advice.