As the development of modern scientific technology, the continually revolution of technology is pushing forward the development of the society and also brought new, multitudinous development opportunities, technology has become the first productivity, and become an inexhaustible motive force for the development of economy in the society. The productivity of the knowledge is becoming the leading factor of the competition of a country, an industry, and a company. One Research shows, more than 60 percent of economy growth is not caused by the input of capital and labor force, but by the technology and education, the growth of the knowledge.In the era of knowledge economy, the product advantage of all the enterprises own is just relative and temporary. The enterprise will atrophy and die unless the enterprise can create new products continuously.The essence of total innovation is to proceed total factor innovation,whole space innovation,and total synergy innovation in the guidance of business model innovation and planning guidance, including cultural innovation, technological innovation, organizational innovation, institutional innovation, marketable innovation, strategically innovation and many other aspects. The enterprises promote their competitive strength through the above innovations, to ensure their healthy, steady, quickly and permanently development.In this paper, it briefly introduced the background, purpose, significance and research method of the project in chapter one;It briefly introduced the relative concept referred too enterprise total innovation, including cultural innovation, technological innovation, organizational innovation, institutional innovation, marketable innovation, strategically innovation. And it analysis the relationship among these concepts and the significance of the entire personnel innovation,whole situation innovation,whole space innovation, and emphasized on the connection between total innovation and strategic model innovation in chapter two; In chapter three, this paper Introduce the Innovation history of the A company, introduce the 2nd total innovation of the A company, then I analysis the above contents. In chapter four, I introduce and analysis the implementation methodology of the total innovation & the business model innovation of the A company. In the last chapter, it give us the summary statement of the A company’s Innovation activities for this paper.This article through the introduction of the theory with practice, This article combines theory and practice,it introduce the A company’s innovative activities, especially introduced and analyzed the Successful experience of the A company ‘s main points and methods, we can finally concludes some experience of the Innovation activities of Other enterprise, and guide them to do the total innovation the study conclusion of this paper. This article has some target to total innovation, it has practical value in practice of other to do innovation and can be used for reference by similar unit, organization and team.. |