Research On Centralized Management System Of Marketing Network Capital

With the deepening of China’s reform of the socialist market economydevelopment, market competition is becoming increasingly fierce. As a businessenterprise and market docking Network Marketing become the completion of the sale,the realization value of the key links at the forefront of enterprise products naturally.As a core part of the profits of the enterprise marketing network layout, design andother aspects of the channel model runs are dependent on money management. So, forthe enterprise, reasonable funds to build a centralized marketing network systemmanagement system, the enterprise funds increased transparency, improve capitalefficiency, reduce financial costs as well as enhance the critical path networkmarketing business competitiveness. For the study of this subject, it has a greattheoretical and practical significance.In this paper, the status quo M ’s marketing network, based on the system inorder to improve the marketing network capital management as a starting point,combined with our current development trends and marketing network security doorindustry funds centralized management system, using literature research, caseanalysis, etc. according to analyze the situation, identify problems and makerecommendations idea for analysis.Firstly, analysis the status quo funding Door centralized management system ofindustry marketing network system. Second，comparative analysis of M groupmarketing network system status and centralized funds management system. Thenidentify M Group’s sales network centralized funds management system existingproblems. Finally, improve the marketing network system countermeasures to MGroup funds centralized management system.