A Study On Regional Marketing Strategy Of Northeast

Increasing with the extensive application of semiconductor products, China’sdemand for its products is bigger and bigger, making China semiconductor marketbecome one of the most intense competitive markets, in the fierce market competition,in order to achieve effective role in the consumer market how to formulate thecorresponding marketing strategy plan; How to provide consumers with satisfactoryservice; How to make marketing activities form harmonious and unified whole in theenterprises is practical problems in the companies marketing to solve. In this paper,we study the object of the northeast branch A company affiliated with A multinationalsemiconductor companies, this article is for the northeast market of A companymarketing research question, research which is divided into three major parts:introduction, main body, conclusion of this paper. In the introduction part of thisarticle researches the background of the semiconductor industry, the marketingstrategy of domestic and foreign research present situation, research methods of thispaper are briefly introduced. In main body of the thesis mainly discusses the basicmarketing situation of northeast branch of A company, pin was presented on the basisof the problems in the northeast branch of A company’s marketing environment hascarried on the detailed analysis, and proposes the corresponding solution. In theconclusion part of this paper further summarized and defined the meaning of research.