The Study On Tourism Planning Strategies Of The Juehua Island

After the 18th NPC, the construction of beautiful countryside provides a huge impetus to rural development. Promoted by the Ministry of housing the beautiful livable exemplary village and characteristic landscape quintessential village award, which successfully connected the planning of village with landscape features and tourism development closely. City residents are eager to escape form the pollution, stress and fast pace of lifestyle, the traditional seaside products "3 s" which represents for enjoying the Sun, sand and sea can no longer meet the needs of contemporary travelers. The island where is away from the Interior, being rich in tourism resources evolved into a popular tourist destination. Domestic small and medium Habitat Islands and countryside are inextricably linked. The island tourism also contains the rural tourism. This paper focused on discussing the planning strategy of reflecting the rural character. Domestic island tourism studies mostly with regard to tropical island in the South of the island as the object of study, the study of island tourism and rural tourism is abundant widely and deeply, but that of the northern island resort combining island tourism with rural tourism still stay almost blank.Papers first take Liaoning, Huludao city as instance, using questionnaire survey and investigation, according to characteristic landscape village guideline, the present situation on Juehua Island has been consolidated, including industry structure and economic development status, space layout and construction status, high quality resources and characteristic landscape, comprehensive management and tourism service, residents life and needs. Find those reflect local geographical features in the present situation, for an example, history remains, cultural landscape and natural elements, and analysis deeply of the problems in economic the residents living and tourism development.Secondly, interpret master plan and tourism planning of Juehua Island, sum up its strengths and weaknesses, and then take advantage of the advantages. With general tourism services village as overall development direction of Juehua Island, making full use of landscape resources and cultural resources, fisheries and agriculture resource to develop innovative industries. Free layout-oriented planning contacts landscape view, the traffic, which organizes tour system. Cultural factors and natural elements designate cultural theme area, and use the elements in accordance with local characteristics to create characteristic landscapes and local scenes, and design cultural activities contrasting to the theme atmosphere. Identification of market coverage, tailored combination of product design and marketing, with land development control, staging and management strategies, which form overall planning policies of Juehua Island.Finally, from the four aspects: industry development, spatial planning, local culture and character making and operations management, discuss what can guide the North Island tourism development planning strategy.