In The Space Of The Multidimensional Visual Design Application Of Commercial Display

The traditional plane design mainly appeals to the human visual perception, in order to planar two-dimensional images and exists, so the audience in the commercial display space design is the static information. The static information makes the audience independent from the space environment, the distance between the audience and the product is deepened, and the promotion of the product information and the realization of the commercial target are not conducive to the product information.. In order to create a more rich visual space to mobilize consumers vision, hearing, smell, touch and other a variety of sensory, stimulate the potential consumer demand, the traditional graphic design has been in the frontier of innovation. With new materials, new technology and a variety of media emerged, in the commercial display space design in the traditional two-dimensional space is three-dimensional space and virtual space to expand; visual elements from the plane, static form gradually shift to the dynamic, comprehensive; table form tends to the integrated use of a variety of media, pay attention to design and visual environment system combination. In the face of the background of the various needs of consumers, how to effectively integrate design elements, form a systematic design theory, to meet consumer demand is every designer and each piece of product design must consider the focus.Today, the visual communication multidimensional performance method has gradually applied to every design product. In the design of commercial exhibition space of "multi-dimensional" is mainly visual highlight the importance of, to the "color" Yuet, with "sound" moving, with the "taste" attractive, moving in "love", from the visual, hearing, smell, touch of every detail to allow consumers to 360 degree of understanding of the product. In order to further narrow the distance between people and objects, the multidimensional exhibition space and joined the interaction design philosophy, to understand the needs, into the inner world of people, between people and objects to achieve the two-way, interactive communication. The multidimensional can be understood as two forms:one is formed from multiple models of spatial form of the multidimensional; the second is the integration of the advantages of a variety of media and through a variety of sensory pathways of the multidimensional. However, how to effectively use the multidimensional expression techniques in a design product every time has its own different understanding.. In order to better use of multidimensional performance technique, the connotation of the multi-dimensional designs, era background, design principle, design method, design strategy paper made to to apply to practice.To make multidimensional design method was applied in practice, the author tries to design multidimensional introduced in the old class chapter tea counter design, in order to change consumers that the cupboard is only selling tea of traditional ideas and give consumers a new sensory experience. Allow consumers to recognize the cupboard convey to you is a philosophy of life, simplicity, simplicity, health and longevity is the author in the old class chapter Pu’er tea counter design and transfer to the consumer interest in life. In the final chapter, the design of the multi dimensional design of the tea counter is given the overall design idea and idea, and the concept design chart is made..This paper studies the visual multidimensional design of the visual in commercial demonstration space, which can improve the sensory experience and arouse the consumers’ attention, and stimulate the purchase desire.. It has broad theoretical value and practical application prospect..