| The real estate industry is an important industry related to the beneficial to thepeople’s livelihood, is an important pillar of the national economy. Now China’s realestate industry has entered the second half, before that as long as there is a hugeprofits, as long as the Fang Shengsi Bank of the era of the past. Those funds are notstrong, poor management of the developers have bankruptcy or takeover, then howcan the real estate industry in the second half to gain a firm foothold, to win a market?Good quality housing development is a real estate enterprise foothold, in the realestate industry we put this quality extension is defined as the quality of real estate.Housing as a commodity, the quality should be based on customer demand oriented.The project management enterprises in China has no fixed pattern, to reach thenational standard as the basis, according to the drawings for the working method.Engineering management lack of initiative, stand in the customer point of thinkingand implementation of product premium, the engineering quality only defined as abasic quality requirements. I think, to achieve customer recognition to the quality ofreal estate projects and ultimately to create high-quality real estate projects in thefoundation to achieve the specification requirements, thereby enhancing thecompetitiveness of enterprises, loyalty and pursued to achieve product premium,customers, build a good brand enterprises. |