The Research Of Programming In Furniture PI Based On Image Scale

Along with the change and progress of The Times, people demand for ordinary commodities has gradually shifted from the functional requirements to the psychological needs of the development, for furniture products, people buy furniture to decorate an apartment and is not the purpose of the use of simple furniture itself has the basic functions, but will choose your brand in the heart according to the requirements of decoration or furniture style. So at the moment of the furniture products increasingly fierce market competition, the style of furniture and product characteristic design is particularly important, let the consumer in numerous furniture products and furniture brands can easy to find and recognize their own furniture is to improve their furniture product recognition that is the PI.There was a lot of research relating to the product PI, in some product areas has made important achievements, in this paper, the author studies on PI, the image of the planning from the perceptual image scale method in the engineering of the hands, as we all know, for consumers, their perceptual cognition of the furniture product appearance is the primary way to their knowledge and understanding of furniture, the main judgment and determine their purchase or not. So this paper will be starting from the evaluation of the household product image scale, evaluation tend to dig deeper into the consumers’ mind, through these trends and data to further analyze the useful data. So paper experiments first selected the better known and high evaluation on market of household products as the research object,through the consumer evaluation of the data to judge the consistency of furniture brand on the product image of PI, and then through the data to guide the domestic some furniture enterprise product PI image further planning, at the same time can set up a new scientific furniture PI evaluation method and system.