Research On D Electric Power Construction Company To Build And Improve Their Core Competitiveness

In this paper, the object of study, D electric power construction company, belong to large state-owned power construction enterprises, mainly for electric power construction engineering and electric power operation for the main business service. In this paper, the author personally visit enterprise, and enterprise and mid-level managers in-depth conversation, to discuss the company’s core competitiveness. And communication and information communication via the Internet and other ways to collect the first-hand data, the data for the study of the thesis provides a powerful guarantee.Because D electric power construction company on the content and necessity of enterprise core competence construction lack of profound and comprehensive understanding of the status, makes to D electric power construction company to adjust enterprise development strategy, to build and improve enterprise core competitiveness research have strong practical research value.This thesis mainly based on the current situation of the development of electric power construction industry at home and abroad and D electric power construction company enterprise own existence based on the advantages and disadvantages, on the basis of basic theory of enterprise strategy development, using the enterprise strategic analysis model of PEST analysis, SWOT matrix model, porter five competition models and so on, the analysis summarizes D some of the key elements of electric power construction company’s core competitiveness.Fuzzy matrix analysis method, this paper constructed the D electric power construction company core competitiveness evaluation model, Through concrete evaluation factors summarized D electric power construction company main problems from several aspects, namely marketing consciousness weak, insufficient human resources matching, technology innovation ability weak, weakening concept of corporate culture and management need to strengthen innovation ability. Finally to put forward the idea of core competence construction and promotion, as well as the practical operability of the reforming measures, provide theoretical guidance for the enterprise long-term development.