| In nowadays the status and value of China electric power enterprise is the main enterprises in our country, electric power industry will fall into recession in the near 20 years, the global energy drain away, countries of the world are looking for new energy solutions, so that the world’s energy war brews. China electric power enterprise to survive and revitalize the national economy, have to look at the bigger market, develop a new space for the business in the international power market. So how to achieve the internationalization of China electric power enterprises is the main content of this paper to explore. In this article, there is an analysis on the internationalization development model of A, B, C electric power enterprises. A and B power enterprises persist in creating their own brand in the international operation, The yield of C electric power enterprises in foreign countries production base is fifty percent more than in China. There is another analysis of the successful experience, existing problems and shortcomings on A, B, C electric power enterprises in the international operation. By the analysis of localization mode of A electric power enterprise and overseas business mode of B, C electric power enterprises, it proves that the internationalization of China electric power enterprises can only have the success by international localization success. In international operation, there are cooperation and competition in the electric power enterprises, so to analyze the cooperation and competition of A, B, C, electric power enterprises in the internationalization process, we can found that if the enterprises don’t lay stress on cooperation, the enterprises are difficult to get into the international operation.Through the analysis of this paper, A electric power enterprises can get into the international market smoothly, because of A electric power enterprise payed attention on the international strategy and the leading consciousness of strategy, A power enterprise set up innovation as core of the enterprise culture, innovated the enterprise business principle, and modified its business by the market demand timely. A power enterprises kept in innovating, adapted to the international market demand by innovation constantly, to narrow the gap between power enterprises in developed countries. At present, the shortage of B electric power enterprises is that it still does not have the reputation of its brands and its international marketing ability remains to be further improved. C power enterprises is still not have the international competitiveness, it needs to solve the problems of management generated by localization transformation in the process of enterprise internationalization and the construction of information system and reconstruction of compensation system which generated by the electric enterprise internationalization.Then through the analysis of internationalization strategy on A, B, C electric power enterprises, we got a series of conclusions for the internationalization operation on China electric power enterprises. The argument for this paper is that the internationalization operation of Chinese electric power enterprises to be successful, must be worldwide competitive. China’s economy became the backbone of the world economy gradually, and the products of China electric power industry also get into the advanced ranks in the world market gradually, in such a context, Chinese electric power enterprises should hold the opportunity, efforts in configuration on money, resources, talents to strengthen management reform and internationalization, promote the development on internationalization strategy of electric power enterprise. |
